Alameda 4th of July Parade

 Alameda’s Parade Celebrates 44th Year


Alameda’s 4th of July Parade is the longest in the nation with a route that spans 3.3 miles and more than 170 entries, 2,500 participants, and 60,000 spectators. This hometown celebration includes floats, marching bands, 150 equestrians, dance troops, bands, classic cars, and more. The parade is preceded by a 5K benefit run/walk with 1,000 participants along the parade route.


Red Sponsor - $5000 - Includes all categories listed below

Company Name/Logo on all Event Social Media, Printed Material, Website & Cable Access TV Marketing

Company Name/Logo printed in ARPD Activity Guide on the back page exclusive showcase of the 4th of July Parade.  Seen by 36,000 households.

Ability to provide a Judge for the Parade.

Provide a Car (Driver Included) or other mode of green transportation to be used as a float.

White Sponsor - $2500 - includes all categories listed below

Special interview with Media from Alameda Sun

Company Logo on a “Thank You Sponsor” Banner marched in the Parade!  Seen by 60,000 Spectators

Blue Sponsor - In-Kind Product or Services - includes all categories listed below

Company Name/Logo in Special Parade section of the Alameda Sun

Link from our website to your company’s website

Company Name/Logo in a “Thank You” ad placed in Alameda Sun

If you are interested in being a 2020 Sponsor for our Mayor’s 4th of July Parade, either complete the online application below, or please complete the pdf form below and return it back to the Alameda Recreation and Park Department, 2226 Santa Clara Ave, Alameda, CA 94501 or email to:


2020-Sponsorship-Benefits-Chart-fillable.pdf(PDF, 2MB)


Alameda 4th of July Parade Race

Sign up today:  

About the R.A.C.E.
The R.A.C.E. is a five kilometer (3.1 mile) run and walk through Alameda starting at 9:30 AM just before the historic 4th of July Parade. This run benefits the Midway Shelter for Women and Children.

The course starts at 1417 Park Street in front of the Bank of Alameda and follows the Alameda parade route ending at Haight and Webster in front of the judge’s stand.

Race Prizes
Medals for the top 3 men and top 3 women in the following brackets: 18 and under, 19-35, and 36-49, and 50 plus. The first 300 to register will receive T-Shirts.

How to Register
If you would like to participate by running or walking, go online to

Background Information

The Alameda 4th of July Parade is one of the largest and longest Independence Day parade in the nation. With over 160 floats and 2,500 participants who travel a three mile route, the parade has become the central activity of the Bay Area's Fourth of July weekend.

The parade boasts the longest route in the United States, drawing over 60,000 spectators from the region. Parade entries cross the full spectrum of Bay Area residents includes:

  • Equestrians
  • Dance troops
  • Floats and antique cars
  • A large variety of bands

Many community members host front yard barbeques where their friends and family come together to watch the Parade. It is a tradition for many families to return to the same spot along the Parade route to celebrate the Fourth of July year after year.

Sarah Henry

This year's parade Schedule
All activities occur on July 4th

Alameda Race:

Starts at 9:45AM


Starts at 10AM